Target Stock Prices Plummet Due To Christian Bathroom Boycott

HELLO CHRISTIAN

Vast numbers of American Christians are continuing to boycott retail giant Target over their controversial bathroom policy which enables customers to 'self-identify' their gender and use the appropriate bathroom. The outcry has been huge, with many insisting that this creates a perfect environment for sexual predators to access their victims. 

Well, it appears the boycott is having its intended effect, reports Charisma. Earlier this month, analysts at Goldman Sachs downgraded Target to a "sell" from "neutral," according to Investor's Business Daily. The significant downgrade comes shortly after the retailer lowered earnings guidance for the fourth quarter and fiscal year 2016, which ended yesterday, blaming weak holiday sales.

Target is experiencing its lowest stock price in two years, closing at just over 64 on Monday. The American Family Association (AFA) insists that the more than 1.4 million shoppers who have signed its #BoycottTarget pledge since April are making a real difference.

"Target executives and marketing leaders thought the announcement of a misguided and potentially dangerous restroom and fitting room policy would make them the darling of the liberal and politically correct shopping world," said AFA President Tim Wildmon. "But in reality, the retailer alienated a huge number of families, with nearly 1.5 million people signing the #BoycottTarget pledge. Now, Target isn't growing at all, but instead, falling short in many areas. The American Family Association will continue our boycott efforts just as strong in 2017, holding firm to our conviction that men have no place in women's restrooms and dressing rooms at Target—or anywhere else."

"But in reality, the retailer alienated a huge number of families, with nearly 1.5 million people signing the #BoycottTarget pledge. Now, Target isn't growing at all, but instead, falling short in many areas. The American Family Association will continue our boycott efforts just as strong in 2017, holding firm to our conviction that men have no place in women's restrooms and dressing rooms at Target—or anywhere else."